Having spent over ten years in the children’s birthday party business, it is wonderful to see that parties are picking up again and children can celebrate growing up with their friends.
What trends do we anticipate for birthday parties in 2023? We see three dominating themes for the coming year: continuing hygiene measures, a growing trend towards sustainability and a greater awareness of those less fortunate. Let’s look into each theme in more detail.
Keep It Safe
COVID-19 pandemic has changed the expectations from how we view hygiene and health safety. That would impact the areas such as:
Venue choices: Outdoor parties (weather permitting) and large well-ventilated spaces are more in demand. Parents are getting more & more creative in choosing the location. Have a look at the suggested locations for the outdoor celebrations we put together here.
Food choices: As keeping safe is still important, a lot of parents still opt-in for individually-packaged meals and putting candles to blow out on a cupcake instead of a cake itself.
Etiquette rules: It continues to be acceptable to ask for LFT before the celebration or for only one of the parents to accompany the child to party.
Think Sustainably
We are moving towards more sustainable living habits starting from fashion to what we eat. This trend moving slowly towards children’s birthday party space.
Sustainable decoration: less plastic and more re-usable decoration is on the way up. There are more and more independent companies that cater for these demands such as The Conscious Party Box or Little Cherry. There is even now eco-friendly glitter suppliers like Eco Glitter Fun. See our list of some sustainable supplies here.
Sustainable gifting: more and more parents prefer to collect money towards one meaningful group gift or a voucher for the birthday child to avoid overloading children with little gifts that often get wasted.
Giving Back and Celebration Fundraising
The self-isolation and homeschooling in smaller spaces with less tech support led to an increase in the educational gaps as well as the ramping up of mental health issues.
So parents feel more inclined to teach children to share what they have with those less fortunate and opt-in for fewer presents and more charity support.
At Kindergifts, we see an increase in the funds donated to charity with most birthday parties sharing between 30% and 50% of the funds raised with children related charities. Families choose to fundraise for both international causes (e.g. Stand by Me) and local charities like Little Village and Magic Breakfast.
If a charity you would like to support with your birthday party is not on our list, please get in touch and we will add it.
Kindergifts’ digital “Let’s kick it” invitation and one of the charities you can support with your birthday celebration Football Beyond Borders.
Let your celebration
spread joy & kindness !
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